Celebrating Womanhood on the Road: OUR Soap Company infuses Carnival with Care

The OUR Soap team alongside Digital Creator Sara Hazle found one, big bad truck on the road during Jamaica Carnival on Sunday, April 12, 2026 in New Kingston. 

As revellers opened their goodie bags to a plethora of branded goods and items perfect for the on-the-road experience, there was one noticeably primed product to be included in their pre and post-carnival rituals. That’s how premium, plant-based soap brand OUR Soap Company made its entry to the carnival.

OUR Soap Company Digital Creator Sara Hazle ‘blocks traffic’ while sharing a moment with celebrities, masqueraders and spectators during Jamaica's carnival road march, proudly sponsored by OUR Soap Company.  

For those patrons who did not have the unboxing experience the week before got a second chance on Carnival Sunday. There, Our Soap made its synergy with the signature event clear as they teamed up with digital creator Sara Hazle, joining soca lovers from bands including GenXS, Xodus and Yardmas for a day of sun, non-stop energy and unapologetic self-expression on Sunday, April 12, 2026.

Feteing was surely sweet for GenXs and Xodus revellers Christopher Graham (left), Darjahnay Green (second left) and Natalaya Queen (right) who joined OUR Soap Company Digital Creator Sara Hazle on the road at Jamaica Carnival on Sunday, April 12, 2026.

Vibing with revellers and curious onlookers on the sidewalks, to dancing with die-hard soca fans in the bands, OUR Soap was in full support of the celebration of womanhood. Loaded with branded goodie bags featuring the brand’s signature fragrances Aloe Hydrate & Soothe, Olive Nourish & Restore, and Coconut Afterglow, poised as the ultimate wind-down after a hot day, soca-lovers tucked away for use after hours in the sun.